DISQUS

VentureBeat: DoubleVerify launches realtime ad verification system

  • LEADSExplorer · 7 months ago
    Thus Google will get an independent monitoring system: which is good.
  • Matt Hulett · 6 months ago
    Congrats to Oren and the team at DoubleVerify. I am the CEO of Mpire and since we were mentioned in this post, I couldn't resist commenting on it. Our company has a campaign verification and optimization technology that we've deployed to several billion impressions as well as our own publisher network, called WidgetBucks. We've been hearing from our customers that verification depth is important (where we compete with DoubleVerify) but also breadth of offering is important too which we think is unique to us like placement optimization and creative optimization. We like to think of it as the Reese's Peanut Butter cup for campaign solutions...verification and optimization are the two great tastes that go great together. We're happy to have public customers like OpenX, MTV Networks, Jones Soda, using the product. We're all tackling a big market and competition will only benefit agencies and advertisers.
  • Jeff · 1 week ago
    Another bot eating my bandwidth, great. I will have to block this one too.