DISQUS

VentureBeat: Jigsaw finds profitability by delivering sales contact data as a service

  • TimWalker · 3 months ago
    Sorry I missed this one when it came out, Anthony. Due credit to Jigsaw for their success, but it's not accurate to say "customers traditionally pay a one-time fee to a database like Hoover’s for a specific set of contacts." For many years now, Hoover's has earned most of its revenues from enterprise subscribers. These companies buy annual subscriptions so they can have nonstop access to our database -- which is updated every day through a combination of technological means and the efforts of our expert editorial team.

    So, kudos to Jigsaw for how they're building their business, but the contrast portrayed in the article (at least in the specific case of Hoover's) is misplaced.

    Cheers,

    Tim Walker
    Social Media Manager
    Hoover's, Inc.