http://venturebeat.disqus.com/News about Tech, Business and InnovationenThu, 17 Jul 2008 19:21:20 -0000http://venturebeat.com/2007/06/18/online-pet-supply-company-raises-10m-even-as-sectors-growth-plummets/#comment-14676009<p>If they are spending that kind of money on marketing, they really should have a better logo ;)</p>ChrisThu, 17 Jul 2008 19:21:20 -0000http://venturebeat.com/2007/06/18/online-pet-supply-company-raises-10m-even-as-sectors-growth-plummets/#comment-14676007<p>Strangely, as an aquariast, returning to tropical fish after 20 years without a tank, I have come to rely extensively on drsfostersmith dot com. Not sure if they are a startup or a bricks/mortar extension. Local aquarium stores are expensive and under-stocked. DrsFS has many more areas such as dogs and cats. But, fish is surely be a meaningful niche for them as it is for me. Just yesterday I ordered a replacement ultraviolet filter bulb, 3 500 ml bottles of Tetra Blackwater extract, and one 500ml bottle of water conditioner. Sixty bucks. But, had I bought just three 250 ml bottles of BW extract at the local store, it would have cost nearly $30. Not all savings are this big, but it is welcome. Aquariums today (with farm raised fish being so sensitive) are like big inkjet printers -- a purchase that leads to a constant need for replacement supplies (my guess is the maring on this UV bulb is pretty good). And I limit myself to freshwater tropicals. I can only wonder about salt water setups. Sorry for the long post, but thought this deserved a testimonial.</p>steveTue, 19 Jun 2007 11:54:16 -0000http://venturebeat.com/2007/06/18/online-pet-supply-company-raises-10m-even-as-sectors-growth-plummets/#comment-14676006<p>Market growth or not, that's still really unnerving.</p>BenMon, 18 Jun 2007 16:14:16 -0000