DISQUS

VentureBeat: Reactrix raises cash for interactive advertising in malls

  • tomo · 2 years ago
    Matt,

    You misspelled Reactrix in the first sentence and it links to a parked page.

    I seriously think you don't have spellchecker or nobody proofs these stories as there seem to be gramatical and spelling errors in almost all of them.

    Hire a college intern to proof them for you. It'll be money well spent if it costs you anything.

    tomo
  • Adam Bruce · 2 years ago
    I've seen the kids in the mall line up to be able to play with this ad with their parents standing around watching. Brilliant idea, cool to see the company behind it posted here.
  • Matt Marshall · 2 years ago
    Tomo, sorry about that. Caught those yesterday. Thx. About to do something like that.
  • Andrew Parker · 2 years ago
    This reminds me a lot of the Bright Nights interactive art display in Union Square Park (NYC) during the holiday season. Here's a more detailed description: http://blog.andrewparker.net/2006/12/05/bright-...

    Watching people interact with the Bright Nights display made me think this would be PERFECT for artistic and innovative advertising.
  • Mark · 2 years ago
    I've seen another company with the same product but on the wall and much bigger (and better). I think their called Monster Media.
  • Peter Van Dyke · 2 years ago
    Just saw this today, kids going crazy to play on it. Shocked that this is for ads only. This would be a great selling game system if they can make it affordable. Im sure the systems in the malls cost many thousands though. Arcades might be a great place for it.