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Youku.com, Chinese video website, raises $40M
As a point of clarification, we have several artists that are well on their way to make more than $100K by simply communicating with their audience. This shouldn't surprise anyone, as the mobile ads that we use in our text and voice channel have very high CPMs and high clickthrough rates since they are so targeted. Mobile advertising is early, but long term, we believe it will build many profitable businesses, much as web advertising has enabled.