VentureBeat - Latest Comments in Specific Media: the next big shot in online advertising?

Re: Specific Media: the next big shot in online advertising?

louis vuitton — Fri, 11 Jun 2010 03:19:00 -0000

I like writing, hurriedly, not that you are not

Re: Specific Media: the next big shot in online advertising?

Jim Finnich — Thu, 12 Jun 2008 00:02:36 -0000

Matt is correct. The metric is unique visitors.

Specific Media is actually #4 now. Based on May comScore, the rankings are:

1. Ad.com/Platform-A/AOL
2. Yahoo Ad Network
3. Google Ad Network
4. Specific Media

Re: Specific Media: the next big shot in online advertising?

Matt Marshall — Fri, 09 Nov 2007 12:04:54 -0000

I'm answering for Dan.

The company used "unique visitors" for the basis of its claim.

http://www.comscore.com/pre...

Here's what they said:
Specific Media is the 5th ranked Ad Network (distinguished by the **) in the U.S. in September 2007 according to unique visitor count.

Re: Specific Media: the next big shot in online advertising?

Voices.com CEO — Tue, 30 Oct 2007 21:37:12 -0000

Dan,

You mentioned that "The company, which claims to rank in the top 5 online ad networks".

For the uninspired, what ARE the top 5 online ad networks? If Specific Media is to be in the top 5, what's that based upon? Dollars? Impressions?

Interesting.